San Francisco – March 18, 2014 – Absolutdata, a leading data analytics firm, announces today the appointment of Shumeet Banerji to its Corporate Advisory Board. The newly formed Advisory Board will support the company as it scales up operations following a $20 million investment round from Fidelity Growth Partners last August.

“We are excited to have Shumeet Banerji join our advisory board” said Anil Kaul, CEO of Absolutdata. “His deep knowledge and global expertise will be a major asset as we continue to expand our organization across the globe to meet the growing demand for advanced and big data analytics. Shumeet’s experience will be useful as we continuously strive to develop innovative platforms to serve our clients better.”

As a member of Absolutdata’s Advisory Board, Banerji will provide strategic counsel to Absolutdata and its clients. Shumeet brings extensive experience leading and advising Fortune 500 companies and CXOs across the globe, includingmost recently his role as CEO of Booz & Company and current membership of Hewlett-Packard’s Board of Directors. Prior to these positions, he served as Managing Director of Booz & Company’s European practice and President of Global Commercial Business at Booz Allen Hamilton, Inc.

“Big data and analytics offer enormous opportunity across all business functions,” said Shumeet Banerji. “With the explosion in the amount of data available, it is of utmost importance to CXOs to be able to effectively use analytics to aid decision making. I am privileged to serve on the Advisory Board of a leader in this fast-growing space. I am looking forward to lending my expertise and supporting Absolutdata in fostering deeper engagements with the senior leadership community at global corporations.”

Shumeet holds a Ph.D. from the Kellogg Graduate School of Management at Northwestern University, where he has served on the Dean’s Advisory Board. He serves on the Board of Trustees of the One Mind Campaign and the Board of Advisors of the Global Economic Symposium.

“The appointment of Shumeet to the Advisory Board demonstrates Absolutdata’s continued commitment to support clients at a global level”, said Kabir Narang, Managing Director, Fidelity Growth Partners India. “We invested in Absolutdata as part of a prioritized theme in data analytics. The company continues to grow rapidly by adding several Fortune 1000 clients and expanding its team across the US and Europe. We are excited to have partnered with Absolutdata and its management team.”

For more information about Absolutdata’s global analytics capabilities, visit www.absolutdata.com .

About Absolutdata:

Absolutdata is a leader in applying decision engineering to help the world’s largest companies make better decisions by bridging data, insights and action. Absolutdata has built strong expertise and traction with Fortune 1000 companies across 40 countries. The company specializes in big data, high end business analytics, predictive modeling, reporting and data management services. These services provide significant value to clients by helping them optimize marketing spends, undertake targeted marketing, and using customer relationship analytics to achieve superior retention and cross sell. The company is investing in emerging areas such as big data, web and social media analytics. Founded by Dr. Anil Kaul, Sudeshna Datta and Suhale Kapoor who come with experience at McKinsey, Mitsubishi, Kraft and Pfizer, it currently employs nearly 500 professionals across offices in San Francisco, Los Angeles, New York, Chicago, London, Singapore, Dubai and Gurgaon. www.absolutdata.com

About Fidelity Growth Partners India:

Fidelity Growth Partners India (FGPI) is the India-focused private equity arm of Fidelity Worldwide Investment, focused on cross-sector growth capital investing. FGPI seeks to invest in high-quality, high-growth companies in India across a broad range of sectors with typical investments ranging from $10 million to $50 million. FGPI is committed to making the companies it invests in leaders in their industries through access to patient capital with a long term investment mindset, a powerful network of resources and a team of investment professionals with a proven track record of success. Fidelity, Fidelity Worldwide Investment and Fidelity Growth Partners India are trademarks of FIL Limited.