The Opportunity Competitive points of difference are increasingly hard to find in today's business world but the science of analytics allows companies to think smarter and faster than their competitors. The term analytics refers to the quantitative analysis of data to drive sound business decisions and actions. Historical patterns are discovered and understood with an eye towards predicting and improving business performance in the future.

The frontier for capitalizing on data has expanded dramatically. Not only has the amount of available data grown dramatically in our electronic age, but so have the techniques and technologies to leverage it for decision making. As more and more firms adopt analytics, it is increasingly moving from a “nice to have” to a “must have” business practice.

Analytics can support virtually every business process, from very simple to very complex. Netflix, for example, utilizes its customer data to determine everything from its film recommendations to its shipping practices. Google uses analytics to determine small per-click price increments for its search engines while Wal-Mart uses it to determine product assortment per store. Wherever data exists or can be collected, there is an opportunity for improved decision making through analytics.

The Program If you are not fully capitalizing on analytics, you will be interested in AbsolutData's new Analytics Advantage program which provides companies with the easiest, most cost-effective way to benefit from this growing business discipline.

When you join the program, you receive the full resources of AbsolutData, one of the fastest growing analytics firms in the world. We bring deep experience, having worked with a long list of Fortune 100 clients, plus a unique outsourcing business model that enables us to keep quality high and costs low. AbsolutData helps you convert data into actionable marketing intelligence by leveraging the right blend of US-based consulting and India-based operations.

When you join the program, you are assigned an experienced team of experts that understand your industry. This team grows stronger as you together gain an enriched understanding of the opportunities before you. It's a great way to immediately enjoy the benefits of analytics without the cost, hassle and time involved in establishing your own in-house capability. The program is designed with the flexibility to accommodate all kinds and sizes of companies, regardless of the degree to which they require analytics support.

Other advantages include:

•  Lower Project Costs : When you commit to utilizing a team for a specific number of hours, you receive a 30-40% discount on all services.

•  Ongoing Access to Cutting Edge Analytics : With AbsolutData, you are guaranteed that you're always utilizing the most advanced analytic techniques available.

•  Concentration on Core Business : The AbsolutData team undertakes all the heavy-lifting work required on various projects, leaving your internal teams to focus on other value-adding initiatives.

•  Scalability : The Analytics Advantage program places you in position to ramp up in a short period of time to support an increase in work load. If more analytics work is required to support your long range plan development, for example, additional collaborative resources can be pulled in quickly with no loss in quality. And, because AbsolutData is headquartered in both the U.S. and India, you receive 24/6 attention for lightning-fast turnarounds.

Contact Us : If you would like to learn more about the possibilities of the Analytics Advantage program, please contact Jim Lord, Senior Vice President, AbsolutData Technologies Inc. at 612-770-0702 or This e-mail address is being protected from spam bots, you need JavaScript enabled to view it