OUR MISSION IS CLEAR
We help companies make better decisions every day. The Absolutdata Decision Engineering Methodology™ is a proven, disciplined approach that changes the way companies leverage their data. By building analytics based intelligent and scalable solutions, our clients make better decisions, faster every time. And see the results in their top and bottom line.
AI, deep learning and new data architectures are re-writing what’s possible in the world of marketing, sales and customer analytics. This constant evolution lights our passion and drives us to new innovations.
FUSING ANALYTICS, DATA AND TECHNOLOGY
The future of analytics is being driven by an astute combination of increasingly complex data, advanced analytics and a heavy dose of emerging technologies like AI and machine learning. Over the last 15 years we’ve worked with hundreds of business problems, delivered thousands of projects and created $8 billion in value for our clients.
Operating on the forefront of new technologies, we’ve seen clients exceed their own expectations when we deploy the latest big data techniques, machine learning, artificial intelligence and Internet of Things analytics. Clients gain a deeper understanding of the internal and external dynamics that impact their business every day.
APPLYING THE DECISION ENGINEERING APPROACH
A powerful philosophy has become part of the DNA at Absolutdata. There is the traditional way to approach analytics, and the Decision Engineering way, which upends the traditional thinking. The biggest difference is the result you get with Decision Engineering.
The role of analytics is evolving from providing insights to actively driving decisions. We take a holistic approach to provide quantified decision options based on your unique business situation. Explore more about the Absolutdata Decision Engineering difference.
RECENT NEWS
CLIENTS SAY…
Thank you for your effort and help in building the analytics capability in China. You've really made a difference, and I look forward to our continued work relationship in the region.
Director, Consumer Insights
As I had hoped, we have “broadened, deepened and elevated” analytics across our teams. I have also appreciated the sustained, loyal effort of the team.
Director, Analytics
We presented the brand work to the category VP last Wednesday. Roaring success!! ‘This is the richest analysis I have ever seen at our company,’.
Director, Brand & Consumer Journey
Special thanks also for the help from the Shopper Insights team. Again: CONGRATULATIONS TO THE A-TEAM!!!! I feel proud!
Director, Analytics & Foresights
I just want to tell you that the work you did in these past few days proved shopper segmentation value. The line of sight is so very powerful. Congratulations to you for an outstanding effort.
Group Segmentation Director
You did the most amazing 24 hours of work for us on Colombia - I thank you for effort above and beyond the call of duty.
Group Segmentation Director
Keeping in mind the complexity of the project, the team delivered the project on time and with full dedication.
Global Pharmaceuticals Brand
Excellent work done by team... they handled very complex programming and data without any error.
Global Pharmaceuticals Brand
The clients were definitely(sp) most impressed with the work you have done and I am very grateful for all your energy and commitment(sp). I must single out [Name] and [Name], whose performances were absolutely outstanding.
Multinational Brewing Company
Many thanks for the valuable contribution on our business, we will definitely use these feedbacks on upcoming decisions. My team really enjoyed working with you.
Multinational Brewing Company
[After the presentation] everyone left with a good understanding of our current state of awareness/ perception vs the competition, and a sense of urgency in terms of connecting with the 22-30 part of our target.
Director,Consumer Insights
We were very pleased with the work the Absolutdata team has done for us. This has really helped us kick start our modeling efforts. I would like to personally thank you and your team.
The Absolutdata team helped us achieve a lot in the past 6 months. Notably rolling out more predictive models to the US, EU, Brazil, Russian markets. This has really helped target the right consumers with the right message.
Global Sportswear Retailer
I wanted to say thank you for a job well done. Please extend my congratulations to the whole team in India. I am very pleased with the continued development of our partnership.
Director, Market Intelligence
On the Target setting, I think the work looks fantastic. I love the data and methodology. Whoever put this one together really did a great job!
SVP, Customer Relationship Management & Marketing Science
This is Amazing Technology. You people should train us on how to do this stuff. The tools help save us a lot of time.
International Hospitality Brand
Thank you for all the hard work and dedication. The GUID work is generating very interesting discussions in the company and is providing new lights to future plans. You all are very responsive and we appreciate all the time.
International Cruise Line
This is exactly what we want, thank you for all the help.
American Cruise Line
The work delivered based on scope and time has truly been excellent.
Middle East Luxury Hotel Chain
ABSOLUTDATA IS ISO CERTIFIED
The ISO 27001:2013 certification is a demonstration of our commitment to information security at every level. Compliance with this internationally-recognized standard, validated by an independent third-party audit, confirms that our security management program is comprehensive and follows leading practices.