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August 4, 2020WebinarCOVID-19 has generated a plethora of perspectives, articles, whitepapers and webinars about what the post-pandemic consumer will look like. Each of these documents contain valuable predictions and som...
July 23, 2020BlogThe Coronavirus crisis has changed many aspects of our daily lives. Consumer packaged goods companies (CPGs) are fighting back – using AI to make better decisions and maximize outcomes during the pand...
July 16, 2020Technical ArticleBrainWave Data Science Digest_Edition 3 is our new data science digest of articles from our data science, analytics and data engineering teams. The second edition is a compilation of all our technical...
July 8, 2020BlogAn expert guide to the current state of the telecom industry and data analytics’ role in its future. The telecom industry is complex and exciting. It’s dynamically growing as companies ...
July 2, 2020Case StudyAs we’ve seen in the COVID-19 crisis, preparedness is key when dealing with serious medical outbreaks. Our client, a U.S.-based vaccine manufacturer, wanted to examine vaccine usage at leading medical...
July 1, 2020BlogNavigating the fallout from COVID-19 will require hospitality brands to adopt an agile, data-driven approach.COVID-19 has presented a serious obstacle for most businesses, but few have been impact...
June 25, 2020WebcastWe’ve seen it over and over again: predictive models that don’t work. Maybe they’re making false predictions. Or they’re accurately predicting something quite irrelevant. Or, sometimes, models can be ...
June 25, 2020BlogWant to build an accurate model? Rely on technical knowledge. Want a model that’s effective and usable? You’ll need a lot more than just technical chops.We’ve seen it over and over again: predicti...
June 18, 2020BlogCOVID-19 has affected business levels, methodologies, and consumer behavior on an unprecedented scale. How are business leaders adapting? What future opportunities do they see arising from the shakeup...
June 17, 2020Case StudyA leading global pharmaceutical and medical device company needed to strategize their investments. This required them to forecast category growth for eight upcoming quarters across seven countries ̶ n...
June 3, 2020BlogAI has already become entrenched in pharma and health companies, but COVID-19 is driving faster innovations.AI was already very much on the pharma and health industries’ radar, but the COVID-19 ou...
May 26, 2020BlogExamining the short- and long-term implications of COVID-19 on data analytics and analysts.In some ways, the world is now more conscious of data analytics than ever before. Why? Think of the last ...
May 21, 2020WebcastCOVID-19 may have disrupted businesses and economy to a great deal, and there will be short term as well as long term implications of the pandemic. There are signs that the economy will recover with s...
May 15, 2020Technical ArticleCourses Introduction to Fuzzy Set Theory, Arithmetic and Logic Link: https://swayam.gov.in/nd1_noc19_ma31/preview Excerpt: “In most real-life applications of any decision making, one needs to face ...- May 15, 2020Technical ArticleSince the conception of fuzzy logic, there have been many doubts about its usability. People have been raising questions like:Is there a need for fuzzy logic? Doesn’t fuzzy logic contradict c...
- May 6, 2020Technical ArticleOverview “Fuzzy”, in one sense, refers to things that aren’t quite clear: fuzzy vision, fuzzy thinking, etc. In computer terms, “fuzzy” is the opposite of true/false Boolean logic; it exists on a con...
- May 6, 2020Technical ArticleIntroduction As a data scientist, you extract data from various sources: publicly available APIs, scraped from web pages, or directly asking for it. Data in the real world can be messy, and dealing w...
April 22, 2020Case StudyLike many companies, this UK-based pharma organization had already invested in data analytics. But something was missing. They had the data, the people, and the tools … but no way to get information t...
April 20, 2020BlogIt’s not just the quality of your data insights – it’s how fast you can get them that matters.Much has been written about the business and economic impact of the COVID-19 virus; we don't need to r...- April 13, 2020Technical ArticleInterpretation alone doesn’t necessarily lead to an accurate or wise judgement. There are usually many options between yes and no. This broad spectrum of options, which are not fully yes and not fully...
- April 9, 2020Technical ArticleOverview Uncertainty is inherent in the field of medicine and bioinformatics. There are a lot of “fuzzy areas”; there may be little information (or mistaken information) about the patient, lab result...
- April 6, 2020Technical ArticleOverview A friend asks you how the weather is. Your reply depends on the season, right? Hot or cold. But will it always be either hot or cold? No. Sometimes it will be “somewhat hot”; sometimes it wi...
- April 6, 2020Technical ArticleOverview Neural networks are a set of algorithms inspired by the structure of the human brain’s neural network; they attempt to mimic how our brains function. Neural networks have the potential to le...
March 31, 2020BlogThe impact of COVID-19 on the business world is being well documented. It's been linked with everything from spikes in unemployment and a projected recession to spurring the adoption of 5G...- March 12, 2020Technical ArticleBrainWave Data Science Digest_Edition 2 is our new data science digest of articles from our data science, analytics and data engineering teams. The second edition is a compilation of all our technical...
- February 12, 2020Technical ArticleBackground Sentiment analysis is “the process of identifying and categorizing opinions expressed in the text to determine the user’s attitude towards the subject of the document”. Retrieval o...
- February 12, 2020Technical ArticleThis is the last in a series of seven NLP articles. It presents the latest techniques and thought processes that are currently being researched for Question Answering Systems (QAS). Abstract ...
February 11, 2020BlogIf you want to keep up with today’s travelers, you need to move fast. AI fast.According to the U.S. Travel Answer Sheet, travel spending in the US averaged $3 billion a day or over $1 trillion a y...
January 30, 2020BlogNo longer the exclusive purview of tech companies and giant e-comms, AI is also transforming the traditional retail landscape.Traditional retailers are feeling the need to step up their game. Not ...
January 28, 2020Case StudyOur client, a US-based multi-national CPG leader whose portfolio includes several iconic brands, had run into a difficult situation: targets were being missed, inventory costs were high, and no one kn...- January 27, 2020Technical ArticleBidirectional Encoder Representations from Transformers – or BERT for short – is a neural-network-based pre-training technique for natural language processing applications. Pre-training a neur...
- January 27, 2020Technical ArticleThe world of social media is advancing rapidly. This has resulted in the collection of copious amounts of data in the form of unstructured text. This text, although very useful, can be hard to interpr...
January 23, 2020BlogMarket research and insight delivery is evolving. 2020 is the ideal time to start preparing your organization for 2030. Technology is changing rapidly. In 2020, we can expect to see major...- January 22, 2020Technical ArticleWhat Is NLP? “Natural language processing (NLP) is a combination of linguistics, computer science, information engineering, and Artificial Intelligence. It is concerned with the interactions ...
January 21, 2020Case StudyCompanies have a lot of ways to define customer loyalty. Our client, a leading auto company, had a slightly different definition than just repeat purchases. For them, customer loyalty included how oft...
January 16, 2020BlogAugmented analytics, integrated AI, Natural Language Processing, and other emerging tech trends are already changing how we do business. Technology disruptions are an accepted, even expec...
January 14, 2020Case StudyTrying to derive specific actionable insights from sales and brand performance dashboards was costing business users many hours – and the analytics team was spending too much time and effort in manuall...
December 20, 2019WebinarResearch in 2020 will go through a major innovation makeover that will set the stage for the next decade. This webinar covers the four key megatrends driving this massive shift and how those megatrend...
December 11, 2019BlogHow can foodservice manufacturers overcome disruption and data challenges to thrive in the 21st century? Until fairly recently, foodservice manufacturers weren’t all that affected by tech...- December 4, 2019Technical ArticleText to SQL is a system that converts English statements to SQL queries. This can help in retrieving information stored in a database by expressing commands in natural language (e.g. English). ...
December 3, 2019BlogA technology-powered smarter era of flight is bringing changes to airlines and their customers The commercial aviation industry has faced numerous changes, including technological disru...
November 28, 2019Case StudyForecasting future market conditions has never been foolproof. One of the main reasons is that every model or method of analysis has a weak spot. Combining multiple AI techniques with analytical frame...
November 25, 2019BlogThis booklet is a compilation of select blog posts from 'Absolutely, the Absolutdata blog'. To keep you on top of the game, we've cherry picked some of the most popular blog posts on Artificial Intell...
November 18, 2019Case StudyThis DVD rental company’s kiosks are a common sight in supermarkets and other retail locations throughout North America. As a leader in self-service DVD rental, they need to stay tuned into local vari...
November 8, 2019Case StudyThank you for attending the IFMA Data Analytics Summit Oct 15, 2019. Based on the round table sessions and your feedback, we’ve highlighted 6 dominant themes IFMA members were interested in explor...
November 6, 2019Case StudyThis company, one of India’s largest eyewear retailers, manages over 60 stores and has an active e-commerce presence. However, their analytics efforts were producing lackluster results. They needed to...
November 5, 2019BlogAI is no longer an option for enterprises now. Sooner than later, businesses need to get onto the AI journey. For those who are a little late to board the AI bus, can they successfully leapfrog their ...
October 15, 2019BlogBusinesses are in the early stages of AI adoption, and are still learning how to put the technology to work. The challenge today is more about how can an enterprise ensure sustainable and scalable bus...
October 10, 2019Case StudyData was the problem for this mining company – their fleet of haul trucks was producing more than their current system could effectively process. With 250 sensors on each truck, both false alarms and ...
October 3, 2019BlogPersonalizing customer experiences for each individual across channels is a necessity for retail and CPG brands in this digital agePersonalization Is No Longer Optional The modern customer dema...
October 1, 2019Case StudyMarket disruptions can strike at any time. Losing customers, on the other hand, is a constant worry. Our client, a mid-size U.S. chemical distributor, was struggling with a multifaceted problem that i...
September 26, 2019Case StudyCapturing customers’ attention can be hard for retail outlets, as this Malaysian oil and gas leader knew well. Marketing to busy, on-the-go customers requires snappy messaging and a high level of pers...- September 25, 2019Technical ArticleBrainWave is our new quarterly data science digest of articles from our data science, analytics and data engineering teams. The first edition is a compilation of all our technical articles from the wo...
- September 20, 2019Technical ArticleThis is last in a series of seven Segmentation and Clustering articles. Clustering Illusion is an intriguing human tendency to erroneously perceive clusters in small random sample sets. Defin...
September 18, 2019Case StudyWith budgets stretched tight and multiple departments contending for every dollar, businesses need strong results from their promotional spends. For one of the world’s largest food companies, though, ...- September 12, 2019Technical ArticleThis is sixth in a series of seven Segmentation and Clustering articles. It presents a few available data visualization options for 2D and multi-dimensional data sets. Overview For analysts,...
- September 11, 2019Technical ArticleThis is fifth in a series of seven Segmentation and Clustering articles. It outlines a procedure for turning typical supervised learning methods into unsupervised methods. A New Approach Mac...
September 10, 2019Case StudyOur client, a leading hospitality chain, was seeing repeat sales walk out the door – literally. Only 35% of their one-time stayers were coming back for a repeat stay. The client also had a feeling tha...- September 3, 2019Technical ArticleThis is fourth in a series of Segmentation and Clustering articles. It can be difficult to define when a clustering result is acceptable. This article covers several clustering validity techniques and...
September 2, 2019Case StudyAI and Natural Language Processing unlock buried insights with just one sentence> For most large companies, compiling mountains of data isn’t the problem – it’s finding the insights hidden inside ...- August 22, 2019Technical ArticleThis is third in a series of Segmentation and Clustering articles. Ensemble Segmentation combines several segmentation solutions to create a richer, more multi-dimensional segmentation model. ...
August 19, 2019BlogTelecommunication companies are sitting on a veritable goldmine of data. How can they use it to increase revenue? And what role does AI play? TELCOS ARE DATA MASTERS Telecom companies ha...- August 14, 2019Technical ArticleThis is second in a series of Segmentation and Clustering articles. Clustering is a widely used unsupervised learning technique. Overcome the limitations of a conventional ‘typing tool’ with the moder...
August 13, 2019Case StudyA customized AI solution helped this Fortune 100 beverage leader realize significant growth in the difficult-to-balance Foodservice sector. Maintaining a balance between product recommendations for ne...- August 9, 2019Technical ArticleThis is first in a series of Segmentation and Clustering articles. Clustering is a widely used unsupervised learning technique. ‘Spectral Clustering’ uses the connectivity approach to clustering....
July 31, 2019BlogBI and analytical tools are more powerful and more useful than ever before. So why is it such a struggle to get business users to adopt them? Despite the buzz around Business Intelligen...
July 3, 2019Case StudyUnlocking new insights with a central, AI-managed research library Working with IBM Business Partner Absolutdata, the business used AI to make it possible to cross-reference and draw meaningful concl...
April 9, 2019BlogHow one CPG company’s example of a chatbot business application transformed their information search. Business applications for Natural Language Processing are today’s hot topics. Examp...
March 19, 2019BlogCustomer driven marketing – a.k.a. customer directed marketing – can change your business. But first, you have to change how you look at your customers. Customers have long been called ...
February 26, 2019BlogIn August 2011, Marc Andreessen wrote a prescient opinion piece called “Why Software Is Eating the World.” Andreessen pointed out that even in the depths of a global recession, a remarka...
February 20, 2019Blog2019 is already proving a landmark year for Absolutdata.2019 has just gotten underway, but it’s brought some exciting news for the Absolutdata team and for the AI industry as a whole. Here ar...
February 19, 2019InfographicTo make trade spend more profitable in increasingly competitive retail channels, Trade Promotion professionals are investing in a new category of AI-powered solutions to optimize trade spend.CPG c...
February 13, 2019InfographicTo profitably grow in the fast-changing foodservice industry, Foodservice Manufacturers need to invest in AI enabled tools for their account, sales and marketing teams. Foodservice companies that are ...
February 13, 2019InfographicThere is a lot of buzz about artificial intelligence. But how does it apply to the world of Foodservice Manufacturers specifically? Do you need it? And if so, when? Here are three current challe...
