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AB Testing

Location: Fremont, California

Employment Type: Full Time

Experience: 5+ years

Job Description

We are looking for someone who can combine the art and science of analytics and insights to paint a data-driven picture of today’s business and tomorrow’s opportunities. The ideal candidate excels at establishing relationships and credibility across diverse groups, is a self-starter with strong initiative, excels at verbal and written communications and is a strong member and adviser within cross-functional teams.

What You’ll Do

  • Use insights and data to inform strategies that maximize conversion and improve the customer journey for Acrobat Web users
  • Develop roadmaps that implement testing plans, projects and initiatives that improve conversion rates
  • Create and implement A/B testing frameworks including hypothesis, test design and implementation plans
  • Work with cross functional partners and external vendors to prioritize and implement the work
  • Partner with T&O growth squad members and regional counterparts to improve project execution and align technical execution of projects to business outcomes
  • Provide insights back to Product Marketing, GTM and Product teams that result in improved customer trial andpurchase experiences
  • Develop and implement measurement frameworks that draw from customer feedback, analytics, heuristics, and usability, to analyze customer behavior and provide insights to the business
  • Discover, scope, and recommend opportunities to improve discoverability of premium functionality through testing and insights
  • Serve as the Reader T&O analytics liaison to global field teams

What You need to Succeed

  • Proven analytical skills, and excellent skills in Excel / PowerPoint as well as Adobe Target, Audience Manager, and Sophia.
  • Comfortable presenting insights and findings to a broad range ofstakeholders, team members, and regional partners. Ability to tell data driven storiesin a clear and concise narrative.
  • Excellent understanding of website architecture and hands on experience with key A/B testing and UX tools.
  • Attention to detail in planning and execution while seeing the big picture and understanding how the pieces fit together and affect one another.
  • Ability to anticipate how a decision made can affect other regions and projects -- “connecting the dots.”
  • Exceptional people and communication skills, ability to work well with team members and in cross-functional situations, and proven ability to influence others.
  • Ability to project confidence and leadership in fronts of peers and executives. Collaborative work style and great teammate.
  • Customer-first orientation, with global experience working with Knowledge Worker and SMB customer segments.
  • Demonstrated success in fast-paced, complex, and dynamic environments, rapidly anticipating and adapting to shifting priorities.

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