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    Turn free customers into paid subscribers

    Read our ultimate guide to Faster, Higher, and Smarter Conversion

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  • Decision Engineering : The inside track to better decisions

    Powered by data science and technology – Decision engineering continously improves frequent decisions that require judgement and experience

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Absolutdata introduces a new approach to analytics - Decision Engineering - a revolutionary new paradigm for using data to not just gather insights but to improve decision making.

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HospitalityHospitality

Hospitality

  • How do I increase Non-room revenue?
  • How do I increase effectiveness of direct marketing/digital channel/e-commerce?
  • What is the right mix of digital and traditional media investments to achieve my revenue target?
  • How do I make promotions effective?
Learn More
CPGCPG

CPG

  • How much do I invest in marketing?
  • What is the optimal price for my product?
  • How do I incorporate social media data into my marketing decisions?
  • Should I invest in this new product?
  • Whom do I target for this marketing action?
Learn More
RetailRetail

Retail

  • What is the optimal price for my product?
  • How much should I invest on marketing?
  • What do I add/remove from my loyalty program?
  • Whom do I target for this marketing action?
  • When do I need to restock?
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DigitalDigital

Digital

Coming Soon!
Our SolutionsOur Solutions

Our Solutions

    We have an elegant set of solutions that help you make better decisions, irrespective of the industry you are in.
    If you have data. We have a solution.
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  • Kia

    Kia   |   Automotive

    Our clients are some of the most renowned brands in the world

  • Azamara Club Cruises

    Azamara Club Cruises   |   Travel, Leisure & Hospitality

    Our clients are some of the most renowned brands in the world

  • Adidas

    Adidas   |   Retail

    Our clients are some of the most renowned brands in the world

  • Autodesk

    Autodesk   |   Technology

    Our clients are some of the most renowned brands in the world

  • Sprint

    Sprint   |   Telecom

    Our clients are some of the most renowned brands in the world

  • Royal Caribbean International Cruises

    Royal Caribbean International Cruises   |   Travel, Leisure & Hospitality

    Our clients are some of the most renowned brands in the world

  • Perfetti

    Perfetti   |   CPG

    Our clients are some of the most renowned brands in the world

  • Reckitt Benckiser

    Reckitt Benckiser   |   CPG

    Our clients are some of the most renowned brands in the world

  • Etrade

    Etrade   |   BFSI

    Our clients are some of the most renowned brands in the world

  • SABMiller

    SABMiller   |   CPG

    Our clients are some of the most renowned brands in the world

  • Burlington Coat Factory

    Burlington Coat Factory   |   Retail

    Our clients are some of the most renowned brands in the world

  • Ancestry

    Ancestry   |   SaaS

    Our clients are some of the most renowned brands in the world

  • Carnival Cruise Line

    Carnival Cruise Line   |   Travel, Leisure & Hospitality

    Our clients are some of the most renowned brands in the world

Latest from Absolutdata

social_information_era

Target Better, Using Psychographic Segmentation

Travel, Leisure and Hospitality firms have been using Psychographic segmentation for a long time – especially in the US. Harrah’s used it 

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loyalty program managers

10 Tips to use Analytics for a World Class Loyalty Program

“I’m very loyal; I hold loyalty cards from five different Hotel brands!”This is a common pain observed by loyalty program managers 

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Revenue Management team

5 Steps to Improve Collaboration in the Hospitality Industry

Tom is a young, smart new member in the Revenue Management team of a large Hospitality chain.He walks up to his manager, John, and asks “Don’t 

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Four-Steps-to-Customer-360-NIRVANA

Four Steps to Customer 360 Nirvana

We have been discussing the Customer 360 framework for a while. You can refer to our earlier write-ups here and here. Once you have understood the need 

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Absolutdata Team

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